Interact

The European Bank for Reconstruction and Development has used i-comworld™ to build an entire exhibition, seminar, auditorium, and banking floor in Russian and English to promote the Telecommunications, Media and Technology (TMT) investment team. The launch is scheduled for 2010 and i-comworld™ will deliver a fully integrated 3D virtual world linking through to the bank's main .com site.

In order to create an environment that matches both business and technical requirements, we have ensured that EBRD i-comworld™ is built to accommodate a 3D web based delivery. This requires a balance of maintaining as much realism as possible without generating a prohibitive download size for the variety of user hardware. To ensure we make the information as widely available to as many parties as possible yet maintaining a true experiential visit, we selected the Unity3D authoring tool which requires only a small browser plug-in to deliver a fully featured virtual on-line experience.

Nicholas Jeffery, Senior Advisor Investment & Strategic Planning (TMT), the evangelist for the village said “This project is not only a first for the bank, industry and potentially the Internet, but represents a sea of change in how multi national institutions can do business ethically, commercially and with environmental consciousness. Every step of the way our partners in this project, i-comworld™ have explored new creative concepts, technology and methods of delivery. Serving 30 countries across Eastern Europe (CES SEE) the EBRD are now at the forefront of content delivery – practicing what we preach, and without the i-comworld™ team we could not have delivered this exciting project on time and on budget”.

Would you like to try out an i-comworld™ please contact us